Music Editor Thom Dent tells us why Sampa the Great lives up to her name and we should be keeping an eye out for her impending conquest of hip-hopWritten by Thom Dent on 20th November 2017
Single Review: LuvBug – Best Is Yet To Come
LuvBug's latest single features lead singer of Scouting for Girls, Roy Stride.
Their previous efforts featured the voices of the insanely talented and often underrated Talay Riley and Mark Asari, however this time round they’ve opted for a perhaps more recognisable voice of Roy Stride: lead singer of Scouting for Girls. You might think, what place does have a typically indie pop vocal have on a electro pop production? But the LuvBug boys make it work. In a short amount of time, they seem to have cemented their sound - laidback music that also makes you want to dance. It has a calm vibe, perfect for pub gardens, and their latest tune is no different.
‘Best Is Yet To Come’ boasts an encouraging hook, with repeated lines ‘but my father told me son, your best is yet to come,’ that offers some nostalgic comfort, leading into a catchy chorus supported by a fierce drum beat. Of course, as is accustomed to all of the best dance classics, there needs to be something memorable, quirky or cute - something for the masses to chant out drunkenly at festivals a là Avicii’s ‘Wake Me Up.’ LuvBug don’t disappoint. Running through the track we hear ‘la da de la de da’ that provides us all with our much needed ‘sing along’ moment.
The song ends with a rather haunting repetition of ‘but my father told me son, the best is yet to come,’ followed by an abrupt finish. The message to take away then is perhaps clear, maybe a little clichéd, the best is still yet to come in 2016 for the LuvBug boys.